Isabell Rydberg

Isabell Rydberg is a vibrant, positive and energetic lifestyle creator with a passion for beauty, fashion, health, food, travel, fitness, nature and family life. She shares everything from everyday moments to life’s bigger experiences, always with a personal and genuine approach.

Isabell lives in Malmö, where she runs her own hair salon, while also spending as much time as possible at her beloved house in Österlen. The contrast between city life and countryside living brings a lovely variety to her content – from beauty, fashion and work to nature, home, food and family time.

As a hairstylist and salon owner, Isabell has a natural credibility within beauty and hair, but her content extends far beyond that. She is also a proud grandmother to two grandchildren and loves sharing the things, experiences and moments that inspire her in everyday life.

What truly characterizes Isabell is her genuine and unfiltered personality. She embraces both the highs and lows and believes in being true to herself – always bringing warmth, humor and positive energy to her content. A diverse lifestyle profile with a strong personality, authentic content and a welcoming sense of letting her audience be part of her life.